Hire An experienced British Voiceover Artist for your EXplainer video projects!

I can’t stress enough the immense value a professional voiceover brings to your explainer video - especially when compared to voicing it yourself or using a cheap, synthetic voice. As an experienced, award-winning and skilled narrator I have the power to transform your script into a captivating narration that engages and will leave a lasting impact on your audience!

A real human voice has the ability to infuse your words with clarity, precision, and emotion, ensuring that your message resonates deeply, creating an engaging narrative that captures the essence of your brand and captivates listeners. (AI or “synthetic” voices can’t do that…)

By entrusting me with your project you gain a polished and credible voice that adds professionalism and authority to your video. Let me bring your corporate vision to life, and watch as your video elevates to new heights of effectiveness and influence…

 

Here’s a whiteboard video I made for potential clients, laying out just some of the benefits of using a British voiceover for their projects.

Let me help bring your Explainer Video project to life…
Check out the examples below, then scroll down to read more and get in touch!

 

Explainer Video examples

A medical explainer voiceover about the importance of COVID-19 boosters

A fun voiceover for an animated explainer video for Jersey Milk

An informative voiceover for an explainer video for Garmin

My fun, comedic voiceover for this explainer video for “The Modern Password” won “Corporate/Explainer - Best Overall Performance” at the One Voice Awards 2021

A technical explainer voiceover on an introductory video for “Prespective”

A cheeky, tongue-in-cheek explainer video voiceover telling The Story of Hendrick’s Gin

A how-to voiceover on an Explainer Video for Transavia Airlines

A step-by-step explanation voiceover for The Modern Password

Explainer video voiceover for Ordnance Survey

 

What is an Explainer Video?

An explainer video - also known as an “animated explainer” or “whiteboard video” - is a concise and engaging marketing tool designed to explain a product, service, or concept in a simplified and visually appealing manner. It often uses animation, illustrations, and motion graphics to convey information effectively, rather than a full, live-action video, and can therefore be a more cost-effective option to introduce a new idea.

Detail of a computer screen showing the top left of the YouTube site with the links for "Home", "Trending" and "Search" visible

Because explainer videos tend only to be a couple of minutes in duration, Voiceover plays a crucial role in explainer videos by providing a clear and concise narration that guides the viewer through the visuals. It helps to clarify complex ideas, highlight key features, and deliver the intended message with impact in the limited time available.

Whether it's a friendly and conversational tone or a professional and authoritative voice, the voiceover adds personality, credibility, and a human touch to the explainer video, ultimately enhancing the viewer's understanding and engagement.

 

What’s the difference between Explainer Video and Corporate or Brand Video?

Explainer videos and corporate/brand videos serve distinct purposes in the realm of visual content marketing.

  • Explainer videos are concise and focused pieces designed to simplify complex ideas or processes. They utilize engaging visuals, animations, and a compelling narrative to communicate key messages effectively. Explainer videos are typically used to introduce products, services, or concepts, helping viewers understand them quickly and easily.

  • On the other hand, corporate or brand videos provide a broader view of a company, its values, culture, and offerings. They often showcase the brand identity, achievements, testimonials, and product/service demonstrations. Corporate/brand videos aim to establish credibility, build trust, and create an emotional connection with the audience.

Text boxes with bullet points showing the differences between explainer and corporate videos, summarising the text on page

Understanding the unique purposes and styles of explainer and corporate/brand videos allows businesses to choose the right approach for their specific marketing goals.

 

Why should you hire a British Voiceover for your Explainer Video?

If you’re trying to explain your new product or service to a new audience, clarity is key. And when it comes to delivering information with finesse and professionalism, nothing quite matches the refined cadence of a British voiceover. Its polished and authoritative nature instills confidence and credibility, leaving a lasting impression on discerning listeners.

Picture this: your explainer, with the velvety timbre of a refined British voice gracefully guiding your viewers through the intricacies of your content. A British accent lends an air of sophistication and authenticity, instantly capturing attention and engendering trust. It exudes an aura of credibility, making even the most complex topics accessible and engaging.

Just as importantly: if your message needs to be listened to and received by British ears, a genuine British accent is a must. As much as I hate to say it - I’m also American by marriage - British ears do not trust non-British accents to the same degree, and although audience age is a defining factor - are reluctant to hear anything when delivered in certain accents. (My fellow Americans, I can only apologise. Sorry… Apologize.)

And with a huge range of accent variation on the Sceptred Isle, you also want to make sure you’re using the right accent - or lack of accent - unless you’re going for a specific effect or audience. I grew up in the English Midlands, but spent decades in broadcasting with the BBC - including a decade as a newsreader with the BBC World Service - resulting in an accent that’s best described as “modern RP”. It’s not the stuffy English of Downtown Abbey or period drama, but a neutral delivery that puts listeners at ease and builds trust. It’s perfect for reaching a diverse audience across a wide age demographic. (Then again, I can also flatten my vowels and add a touch of “northern warmth” on request…)

Whether you’re looking for something refined or casual, serious or tongue-in-cheek, the elegance and universality of a British accent have a captivating effect on global audiences, ensuring your message reaches far and wide.

How to hire a British Explainer Video Voiceover

Getting started with British Explainer Video Narration for your project is as easy as getting in touch. Just fill in the form below (or send me an email if you’d like to include an attachment with the script) and give me some basic details. It’s helpful to include the running time, your timescale for completion, your intended budget, and where you expect to use the finished project.

If your piece is already edited then we can fit the voiceover narration to the existing pictures and sound. Or we can create a “dry” narration track which you can use in the edit to build the film around - whatever works best for you!

I’ll record the narration in my professional home studio, either alone or with you on the line so you can direct and offer feedback. Unless you request otherwise, I’ll fully edit the audio, which will will be uploaded to my secure storage site ready for you to download when you’re ready.

We’ll agree fees and terms for payment before I begin work. Payment will usually be required before final delivery of audio for first projects and overseas clients. When you come back for your next project (which most of my clients do!) I’ll be happy to agree post payment terms.

The fee we agree on will usually be in your local currency (pick from USD, GBP, EUR, AUD, NZD, CAD or SGD at time of writing) which can be paid to a local bank account held by Wise* in your local banking area. This avoids any senders fees for you, keeps my fees to a minimum, and means your payment isn’t subject to credit card/PayPal fees or exchange rate fluctuations.

Any mistakes I make during recording are always corrected free of charge. Any changes you request to your script, or errors in copy not notified before start of recording will incur fair fees for recuts. If you believe you will require multiple rounds of recordings and approvals, please let me know when you make your booking, and we can agree a fee structure.

*PS - If you use this referral link, we both get something the first time you use Wise to send money!


 

Mike Cooper

Mike Cooper is a British voice talent who swapped big city life in London for log cabin life in the Blue Ridge Mountains of North Carolina.

Mike is recognisable from his many years on air with the BBC World Service, and as the narrator of countless television documentaries and a growing library of audiobooks. A disruptive influence in school, Mike's first break in narration came at age six, when his teacher realised he could tell the afternoon story better than her (and she could get a nap by way of a bonus!)

When he's not in his home studio, you'll find Mike enjoying hobby farm life and tending to a small herd of charming pet goats, an adorable mini horse called Annie, and a hornless unicorn called Melodie (among others…)

Click to read more

 

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